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Monday, October 24, 2011

Symphony IRI Group

I was recently reminded of Symphony IRI Group.   " ... Helping the world’s leading CPG, retail and healthcare companies transform insight into impact through innovative solutions and services ... sales, marketing, merchandising, category and brand management, and shopper marketing that result in accelerated performance and growth. SymphonyIRI’s capabilities are supported by revolutionary technology platforms, the integration of unrivaled empirical information on markets, consumers and shoppers from virtually any source, and teams of experts highly experienced in implementing these solutions.... "

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