/* ---- Google Analytics Code Below */

Friday, July 01, 2011

Multiple Person Interaction for Design

Images Changing your Behavior.  It has been done in the form of advertising for a long time. How does this work when there are multiple people interacting?  We explored this issue in the realm of retail store design and adaptation, using a 'kiosk' that permitted visitors to touch and change a layout.   That approach was more popular than a digital screen.   Also experimented with multiple shoppers interacting. That worked as entertainment and getting people to a given place, but did not increase purchase of promoted good.  Can games be integrated?  Or is that further diversion?

... The Jennie Lee Research Laboratories at the Open University's (OU) Milton Keynes campus is home to a number of research projects exploring how a variety of technologies can be used to shape and change human behaviour. .... a PhD project utilising Microsoft's Surface touchscreen table PC to run a collaborative tour guide application, enabling up to four people to stand around the table together and build an itinerary for tourists visiting the city of Cambridge. Its creator, PhD student Richard Morris, wanted to build an interface that allows multiple people to interact with the application at once ...

No comments: