Google Alerts

Have not followed the Google small business blog very closely, but recently there is an interesting article: Now Available with Google Apps: Google Alerts.  " ... Google Alerts is a content monitoring service that notifies you when Google’s search engine encounters new content - such as web pages, newspaper articles, or blogs - that you’re interested in from all across the Web. Simply enter your search terms and Google Alerts will notify you via email whenever Google finds new results that match your terms. To avoid information overload, you can configure Google Alerts to send one email per day or per week, compressing the most important results into a brief message ... "