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Thursday, October 22, 2015

NYTimes to Use Simple Virtual Reality

 In Adage.  Leading to more general exposure and interest?    Beyond ads to actual content.

The New York Times Introduces Virtual Reality Project With Google Cardboard
New VR Projects Include Editorial and Sponsored Videos
By Felicia Greiff.

The New York Times is collaborating with Google Cardboard on a new project called "NYT VR" that includes an app, virtual reality films and the distribution of more than one million Google Cardboard viewers. ... " 

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