/* ---- Google Analytics Code Below */

Thursday, February 19, 2015

Google Challenges Deodorant Market

CPG, beware of Google competition.  Wearable removes odors?  Patents the idea anyway.

At first this sounded like it was a very clever sensor idea, with electronic removal of odors?  Wow.   Impressive plan. But then seeing how it is done ... yawn.

" .... Google Technology Holdings was awarded a patent last week for an "odor removal device.  " that includes an activity sensor to help predict when you'll get body odor, an automatic fragrance emitter to combat it and a system that tracks people in your social networks so you can avoid them when you smell bad. ... ".  

No comments: