Anticipating Apple's Smart Home

My enterprise was one of the pioneers to create a smart home that could be rapidly modified to test new technology configurations.  It was also unique in that it had a next door smart store, so you could test interactions between what happened in front of home media, and then led to results in a store.  We also tested the earliest smart phones to understand how technologies like a shopping list would change the shopper's behavior.  Now, fifteen years later Apple rolls out its Smart home, to link to its broad smart ecosystem.  An early look.  Options that exist today and speculations . How will we control our homes in the near future?