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Monday, October 06, 2014

L'Oreal Uses Games for Recruitment

In Gamification: Have not seen games for recruitment lately.   Are there any other examples out there?    I remember this being done before, but more as a contest.   I assume this is being used as a filter.   " .... “Reveal the Game” was developed by L’Oreal to help applicants challenge themselves in the development of a new product launch using a real-world scenario.  Applicants can compete with each other and share results via social media.  For recruiters, it is a great way to gauge actually performance and recruit the best.  ... " 

L'Oreal is impressive in the use of technology,  see the tag label link below.

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