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Tuesday, June 11, 2013

Wal-Mart Labs Buys Analytics

Have not heard much from WM labs of late, but these acquisitions are interesting.  " ... Walmart, via its Silicon Valley innovation lab @WalmartLabs, has made another acquisition today, continuing its shopping spree. The company is announcing that predictive intelligence startup Inkiru will be joining Walmart Labs to accelerate the retail giant’s analytics capabilities. Financial terms of the deal were not disclosed.  Inkiru’s platform is an active learning system that combines predictive intelligence, data abalytics and a decision engine to influence and determine customer interactions. Benefits to using Inkiru include being able to reduce fraud, improve customer segmentation and targeting, and more. .. " 

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