FromWharton: Excellent interview and video with Daniel Pink, a favorite author of mine. He was recently a guest lecturer at my Alma Mater. About his new book: To Sell is Human, the Surprising Truth About Moving Others. " ... Wharton management professor Adam M. Grant interviewed Pink while he was there to learn more about the ideas in his book, including why consumers mistrust salespeople, what the new ABCs of selling are and why questions may be the greatest selling tool. ... " .It's on my reading list, and I hope to review it here.
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