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Wednesday, November 13, 2013

Walmart v Amazon

The last battle?  In Knowledge@Wharton.  For dominance in retail.

" ... In the retail realm, it’s a clash of the titans: Walmart, the world’s largest retailer, versus Amazon, the online giant that aspires to be “the everything store.” Both are slashing prices and increasing free, same-day and other enticing delivery-and-return services in pursuit of market domination. Amazon’s online savvy and forbearance of profit-taking are well known. Walmart, with its vast bricks-and-mortar network, is finally getting serious about e-commerce.

But with two, not just one, behemoths now cutting into profit margins in a race for market share, what are the consequences for the rest of retail? “If those two keep getting better, it’s going to be rough news for other people,” says Wharton marketing professor Stephen J. Hoch.  ... " 

2 comments:

Unknown said...

What I'd like to know is whether there's a significant difference in demographics between Walmart and Amazon shoppers. I suspect there is, and I'd think it might be difficult for one or the other to break into the principle demographic of the other.

Unknown said...

What I'd like to know is whether there's a significant difference in demographics between Walmart and Amazon shoppers. I suspect there is, and I'd think it might be difficult for one or the other to break into the principle demographic of the other.