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Wednesday, February 01, 2012

Digital Signage Continued

I will have to mention Keith Kelsen's book: Unleashing the Power of Digital Signage once again.   An excellent book that I am making my way through now.  I particularly like the fact that it includes quantitative analysis of the value of signage uses, and a useful classification of context issues.  Much more here.   

If you are considering a digital design display in stationary, mobile, interactive or other environments, this book is a great place to start.  This was one of our key experimentation topics in the innovation center,  and it is of great value to have key topics laid out.

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