Colleague Donna Sturgess in Am Marketing Assoc Journal, Via Melissa Hobley at Buyology Inc:
" .... a great article attached in the new Amerian Marketing Association journal titled "The State of Localization and Globalization" featuring some great advice from Donna Sturgess. Donna is in great company next to Mary Garrett, vice president of marketing communications, global sales and distribution at IBM, and Alexander Schlaubitz, director of marketing strategy for Europe, the Middle East and Africa at Intel. The AMA journal (Marketing Power) goes to AMAs 100,000 members in marketing.
The roundtable is also available as a podcast with Part 1 available below (part 2 will be posted Sept 27) ... "
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