BusinessWeek on Business Intelligence

Fairly good piece on Business Intelligence, saying its time is now because it will be the method to get the kind of efficiency that will be required to survive in tougher times. Thus will be a top priority for CIOs. Not bad, but I think there is more than just scraping more data, which is what BI is mostly about. The assumption should be that there will be better models, properly applied. To me that is more about analytics than it is about business intelligence. BI can be used to find patterns, analytical methods overlay better patterns on data and drive towards predictability. Companies should be doing both. BI is simpler, but not always better.