Thursday, March 13, 2014
Nestle Works with Startups
Former colleague Pete Blackshaw gives some details in Adage about how Nestle is working with startups. " .... Nestle, which employs 339,000 people in more than 150 countries, has kept its Bay Area outpost small and nimble. Only two employees work there full-time: Stephanie Naegeli, who is a digital innovation manager, and Mark Brodeur, the company's global head of digital marketing innovation. Mr. Brodeur is scheduled to speak at the Ad Age Digital Conference along with Pete Blackshaw, Nestle's global head of digital and social media. ... "