Seems a novel approach:
Starbucks and Amazon open first joint concept store with more to come
by George Anderson in Retailwire with expert comments
Starbucks and Amazon.com have teamed up to open the first of at least three concept stores between the two Seattle-based retailing giants. The location at 59th Street between Park and Lexington Avenues in New York City combines Starbucks’ Pickup concept with a cashierless Amazon Go convenience store.
AMAZON C-STORE CHANNEL COFFEE RETAILING IN-STORE ANALYTICS MOBILE APPS RETAIL CONCEPTS RETAIL TECH STARBUCKS STORE DESIGN
Nov 18, 2021 by George Anderson
Starbucks and Amazon.com have teamed up to open the first of at least three concept stores between the two Seattle-based retailing giants. The location at 59th Street between Park and Lexington Avenues in New York City combines Starbucks’ Pickup concept with a cashierless Amazon Go convenience store.
Starbucks and Amazon open first joint concept store with more to come
The store is designed with Starbucks branding in mind, incorporating the chain’s traditional green blended with wood furnishings and stone countertops. The Pickup concept emphasizes the convenience of placing and paying for orders ahead using the Starbucks app. A digital screen in the store displays the status of customers’ orders, which they can pick up from a barista when complete. Walk-in customers are also welcome and have the option of ordering at the counter to take out or consume on-premises at a counter, booth or table.
Accessing the Amazon Go area of the store will require customers to call up an “in-store code” on the Amazon app. As customers pull desired sandwiches and other items off store shelves, the app places them in a virtual cart and then submits the charges upon exiting the area. ... '
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