Friday, October 09, 2015
Shopper Time Management
Excellent piece on a favorite topic. Including a number of good discussion comments. My favorite expert on this, Herb Sorensen, sums it up: " .... Excellent discussion here, with a few still arguing to waste shoppers' time in hopes of selling them a bit more. The fact is that retailers, by and large, do more actual sales suppressing than actual SELLING. Let the data speak for itself: What you do not measure... you will NOT manage! ... "
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