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Monday, October 26, 2015

Tesco fails to sell DunnHumby

Considerable local presence, with their US HQ, they hire many entry level data analysts.  We used many of DunnHumby's services for targeted coupons.

Tesco’s Prophecy Proves Costly as Sale of Dunnhumby Falls Flat
Tesco's Dunnhumby specialises in predicting buying habits. Unfortunately for Britain’s largest retailer, it couldn’t foresee that nobody would stump up the cash it wanted for the data-analytics unit.

Since Tesco put the company on the block nine months ago, Dunnhumby has become a less attractive asset. The April dissolution of a joint venture with American supermarket chain Kroger Co. meant Dunnhumby’s US arm could pitch other grocers for new business, but at the same time it cut off a steady income stream from a high profile client. .... " 

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