Using Recorded Future for Competitive Intelligence

A good presentation video on competitive intelligence.  The startup Recorded Future is a novel search engine that uses the rich time-based information found in searches.  Semantic search and in particular results that have implications about the future.  What will happen next based on the results of a search?   What events can be reliably predicted?     I am currently studying how their methods can be used inside the enterprise to do competitive intelligence.  See also their informative blog, which includes an example relating to when the IPhone 5 might be released.