Retired from Procter & Gamble after 27 years. Now consulting extensively. Background in mathematics, working on a wide variety of modeling, supply chain, analysis, expertise, business intelligence and social media applications.
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Rajat Paharia of Bunchball on ways to gamify your startup. This takes you beyond just slapping some badge measures on your site, which I agree will not work Some good thoughts on how games can support core experience and can be based on knowing your business and users
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