/* ---- Google Analytics Code Below */

Thursday, May 12, 2011

Ads Moving to Online Video

In Clickz: Consumer package goods dollars are continuing to move to online video from TV.  " ... Brand advertisers are continuing to divert ad spend away from broadcast TV and toward online video, advertising agencies say. Despite that fact, most prefer to acquire inventory direct from publishers and networks rather than exchanges and demand-side platforms ... "

No comments: