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Wednesday, February 03, 2010

Target Optimizes

Alison Bolen in SAScom Voices posts about Nine Optimization Lessons from Target. " ... how Target uses guest intelligence to optimize marketing and merchandising processes – with the ultimate goals of enhancing guests' shopping experiences, driving store performance and creating brand cachet that's the envy of the industry.... ". Have worked with Target in the past and they are impressive in this area, worth paying attention to. Also, put SASCom on your feed.

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