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Wednesday, October 26, 2016

Staples Tests Echo Competitor

Seems like an unexpected direction, but is not.  Also I like the fact that this could open interactions to the workplace.  'Easy Button', though no longer in their ads,  states the premise.  Increases engagement.

Staples develops an office competitor to Amazon Echo and Google Home
The office supply company turns its Easy Button into device that will be the assistant's assistant  ... 

Massachusetts-based Staples is testing a smart assistant device that looks like its Easy Button, which was launched as a marketing campaign and gained a bit of a cult following, but that customers can use to order products, track shipments and help with returns. ... " 

And in Chain Store Age.

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