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Friday, October 21, 2016

Macy's to RFID Tag Everything

We were early innovators in the RFID tagging space. Saw it expand widely at the case level.  I now see this as an area where you can use some of the same learning for the internet of things,    The 'thing'  here simply announces its ID number to a reader or beacon.

Especially useful where you are seeking the ability to look for key value equations for visibility into the supply chain.  A powerful analytic tool.  Here the point is made that there is real value into letting the customer 'see' the supply chain.  Macy's taking the process to the item level for everything, still unusual in retail.  Described below in Retail Wire, with discussions.

Macy’s to RFID tag everything by George Anderson

Macy’s plans to expand its use of radio frequency identification (RFID) technology to track every item in its stores and fulfillment centers by the end of next year. The move is expected to give the department store the visibility into its supply chain needed to fully deliver on the promise of a seamless omnichannel shopping experience for its customers.

“I don’t know how, in an omnichannel, data-driven … world, you can take data accuracy lightly,” Bill Connell, senior vice president of logistics and operations at Macy’s, told RFID Journal. “The customer base is increasingly demanding. ‘I want it. I want to know you have it. I want to tell you how I want you to get it to me. And I want to do that right now.’ If you don’t have that level of confidence in your data, you have a pretty big problem.”  ... ' 

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