In Fastcodesign: Quite a detailed look at what James Dyson is and is trying to become. Have followed him, but knew little about where he was going. (I see that my previous links to 'Dyson' at the tag are about the unrelated physicist Freeman Dyson and kin. I will leave that for now to demonstrate the complexity of textual knowledge)
" .... Sir James Dyson is transforming his powerhouse vacuum brand into what some of his employees call Dyson 2.0: a full-on high-tech hardware manufacturer. The investment has been substantial. The company has brought in hundreds of software and hardware specialists and tripled the size of its engineering staff. Dyson spends $2.5 million in R&D every week, and has invested $8 million on cutting-edge robotics research and another $15 million in the solid-state battery company Sakti3. ..."
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