Location expands beyond retail to gaming. Wearable makes it always available. New kinds of Augmentation. Augmented gamification?
Pokémon GO app announced with GPS support and Fitbit-like wearable ...
"... The Pokémon Company has announced a new mobile game for iOS and Android called Pokémon GO, which will be a free app that will work in conjunction with GPS and a new wearable Pokémon device called Pokémon GO Plus.
“Travel between the real world and the virtual world of Pokémon with Pokémon GO for iPhone and Android devices,” the site for the new game says. “With Pokémon GO, you’ll discover Pokémon in a whole new world—your own! Pokémon GO will use real location information to encourage players to search far and wide in the real world to discover Pokémon. ... "
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