A good case study in StorefrontBackTalk on the ROI from mobile marketing efforts by Pizza-Hut.
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A Site Devoted to the Discovery and Application of Emerging Technologies .
About Me
- Franz Dill
- Retired from Procter & Gamble after 27 years. Now consulting extensively. Background in mathematics, working on a wide variety of modeling, supply chain, analysis, expertise, business intelligence and social media applications.
Contact at: Linkedin ShortBio Here.
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2010
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February
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- Smartphones and PCs
- Posterous
- Math Models for Solving Crimes
- Tableau Examples Blog
- New Songdo City, South Korea
- Augmented Maps
- Being Investigated?
- Recommending New Things
- Creating a Location-Based Service
- New Random Number Generation Method
- Multiple Agent Decision Making
- Wearable Patches Contain Scannable Code
- Podcast on Advanced BIS
- Superbowl Ad Analyses
- In-Store Food Preparation
- Convergence of BI and BPM Examined
- The Design of Procter and Gamble
- Simplicity is King
- Smartphone Scanning: Beyond Barcodes
- Brain Systems and General Intelligence
- Brands Using Facebook
- Addictive Sounds
- Foursquare Signs Deal with Zagat
- Superbowl Neuromarketing Report
- Coffee and the Artificial Nose
- Time vs Psychological Value of Money
- Procter Product Lifecycle Management
- Team Kanban
- You are not a Gadget
- Global Internet Usage Stats
- Blogging to Drive Business
- Time on Advertising Sounds
- Talking Smartphone Tags
- New Products from Procter
- World's Most Addictive Sounds Discovered
- Data and Dating
- Grocery Barcode Scanning Comparison
- NBC, the Olympics and the Internet
- Insincere Flattery can Work
- Google CEO Pushes Mobile
- Campbell Soup Labels and Neuromarketing
- Mobile Intelligence
- Creative Destruction and Gillette
- Online Communities Building Loyalty
- Agent-Based Consumer Market Modeling
- Layar Takes a Big Step Forward
- Multiple Mobile IPhone Gmail Accounts
- Gillette Acquisition Being Realized
- Tableau Socialcasting Data Visualization
- Twitter's Rapid Growth
- Networks of Innovation
- In Context Innovation
- Report from Computer Supported Cooperative Work
- Innovative Online Business Models
- Proving Mobile ROI
- Sustainability Impact on Supply Chain Workshop
- Whole Foods and Social Media
- Progress in Quantum Algorithms
- Solving Household Problems
- Junk Chart Book
- A Site-less Web
- Cell Phone Wallets
- Google Buzz in Use
- Overcome Media Fragmentation with Next-Generation ...
- SNCR Research Briefing
- On Poka-Yoke
- Why do People Share Information?
- Google Buzz
- BI Software Making Money
- Public vs Private Sector Costs
- Martin Lindstrom on Personal Branding
- Chefs, Not Bakers
- Intel Monitors Social Networks
- Where Does this Blog Come From?
- Video Ubiquity
- Report on Spam Content of the Web
- Better Ways to Manage Knowledge
- Hyperlocal Coupons
- On Associative Memory
- Paid vs Free Content
- Procter Buys Doctor Network
- Connecting the Dots in your Business
- On Linkedin
- Biometrics Examined
- Google to Add Store Views
- Shopper App Adds Barcode Scanner
- Superbowl Ad Biometrics
- Examining Channels plus Context
- Target Optimizes
- Redlaser: Scanning Faster
- Social Informatics
- A Shopper Perspective of the Aisle
- Systemic Failures
- Stronger Flavors Continue to Surge
- GS1 Mobile in Retail Paper
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February
(95)
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