Intel Monitors Social Networks

Several reports are out about how Intel is monitoring the buzz in social networks regarding their Superbowl ads. This is hardly news, since if I had spent four million dollars on ads I also would have wanted to know how effective they are. Any company would do the same. What is interesting is the increased interest in social networking and how it can create viral reaction. Its more of an instantaneous report and indicates how much Intel may be getting into the brain of the consumer.