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Monday, August 04, 2014

Coursera Consumer Neuromarketing Course

Via the Copenhagen Business School, no background required.   Worked with the CBS in the past in this context.

An Introduction to Consumer Neuroscience & Neuromarketing
This course will introduce you to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the elements of the consumer mind, how it is studied, and how its insights can be applied in commercial and societal understandings of consumer behaviour. ... "

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