Always interesting Jim Goodnight, CEO of SAS, spoke at the Kelly School of Business. Some of my past colleagues were on the included panel.
" ... Mark Zozulla said his company, Deloitte Consulting, predicted that business analytics will be a $5 billion business for them by 2015. "We want to see a lot more people graduating with majors and minors in BA. We can't get enough of them. Goodnight described many of the aspects of business that are improved by analytics today. If you go into a store, the products you see may have been selected, priced and arranged on shelves with the influence of SAS®. If you use your credit card, it may be approved by SAS, likewise if you go into a bank to apply for a loan. Manufacturers analyze comments from warranties to find out what parts are failing and correct them in the shortest possible time. He mentioned multiple forms of fraud detected by SAS and how quickly SAS can identify risk from hundreds of thousands of variables. What’s more, almost every drug on the market was evaluated with SAS.... "
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