I mentioned in a previous post P&G building virtual retail spaces and using this idea to better understand the shopping consumer. Now an article about how they are outsourcing the management of some 20 P&G virtualization centers to Accenture. A example of how virtual solutions can lead to effective innovation centers. See my previous note and links to this. Interested further in this idea? Contact me. Includes a PDF link with more information.
Wednesday, November 30, 2011
More on Procter & Gamble Virtual Retail
I mentioned in a previous post P&G building virtual retail spaces and using this idea to better understand the shopping consumer. Now an article about how they are outsourcing the management of some 20 P&G virtualization centers to Accenture. A example of how virtual solutions can lead to effective innovation centers. See my previous note and links to this. Interested further in this idea? Contact me. Includes a PDF link with more information.
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