Readying to Unwire the Enterprise

In Knowledge at Wharton: The enterprise still has lots of wires.  Can continued control be effective once the enterprise goes wireless?

" ... In another context, former Procter & Gamble CEO A.G. Lafley summed up the situation this way: "We have to strike the right balance between being in touch and being in control. The irony is the more in control we are, the more out of touch we become."
The notion of relinquishing control in order to win is counterintuitive for most large companies. They have spent their corporate lives putting controls and processes in place to regulate behavior, maintain a common identity/brand and drive efficiencies. But the very controls that define them are also the ones that may impede their ability to innovate around wireless, given that such innovation is all about allowing the end-user to discover what new and useful things they can do with the technology. As enterprises will come to realize, control is just an illusion in the digital world.... "