The Thought Bank

Just brought to my attention via Steve King: The Thought Bank:

' ... Our mission is to help companies become more effective thought leaders and increase their visibility and client engagement in the world as corporate social citizens. As the business world dynamically changes, thought leadership is playing a greater role in how many of these changes are taking place. People are becoming a part of the new era of brand development. Many product focused brands are also now transitioning to people focused brands through social media, communities and increasingly through thought leadership. People represent how a product and company are perceived by their customers and the market at large. A company's credibility, market reach, standards of conduct and recognition are affected by the value and brand of their people. Thought leadership is the new marketing platform for people and the companies they represent ... '