Low Cost Winners

In Harvard Business: The Secret Sauce of Low Cost Winners. " ... it is a culture that is "proud to be cheap" in good times and bad. Their people cut erasers in half, turn off the lights when they leave the building, bring their lunch to work, fly in the back of the bus, and stay in Day's Inns. More important, they are always on the alert for ways do things on the job more cheaply, without compromising quality and service standards. Nothing is wasted, nothing is redundant, and nothing is overlooked when it comes to doing it on the cheap ... "