The Society for New Communications Research has a number of interesting commissioned and sponsored research projects. The latest is on the ROI of online press releases.
Download SNCR’s latest research reports, whitepapers & executive summaries:
New Media, New Influencers & Implications for Public Relations
made possible by a grant from the Institute for Public Relations & Wieck Media
Customer Care & Brand Reputation in the Age of Social Media Executive Summary
This research was made possible by our Corporate Partner member, Nuance.
Exploring the ROI of Online Press Releases - Executive Summary
This research was made possible by our Vendor Council member, Vocus
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