Tuesday, October 28, 2008
Deal of the Day at Big Lots and Woot
Big Lots is doing something called Deal of the Day. Sales of soon to be out of stock items at ultra discounts. Brings to mind the online system Woot, which combines daily deals for technology items, an often sarcastic and self-deprecating commentary, open user comments and the immediacy of a daily offer that you just have to be aware of. Creates lots of buzz. Not sure if this same thing works for the kind of categories that Big Lots sells, but they should take a look at Woot for an approach that works.
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