Joe Horwood of
GS1 writes about demonstrating extended packaging:
'... a standards-based approach to allow consumers to access additional information about products through their mobile phones' .
" ... we promised to give you some easier ways to demonstrate the concepts the GS1 Mobile Com group is working on. We've now done just that at:
http://www.gs1.org/productssolutions/mobile/ep.html.
This page will enable your mobile phone to read barcodes with a list of different barcode reading applications and explain the concept of Extended Packaging using a simple demonstrator ... "
I like what the term 'extended packaging' term is trying to say but the term is unknown to the general public, or even much of the mobile community, so this kind of demonstration is very useful.
Joe Horwood of GS1 writes about demonstrating extended packaging: '... a standards-based approach to allow consumers to access additional information about products through their mobile phones' .
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