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Thursday, July 14, 2022

Forrester Talks the Metaverse

 Continuing to examine metaverse  

Look Beyond The Hype To Uncover The Real Opportunities

The metaverse has been a source of much promise, confusion, and speculation. Media headlines tout any extended reality (XR) experience as “the metaverse,” but it’s misleading: The metaverse doesn’t exist today; only a few precursors do. And we’re years away from the actualization of the internet’s 3D layer of interoperable and interlinked immersive environments.

Our just-published report, The State Of The Metaverse, establishes Forrester’s definition and point of view on the metaverse and recommends that business leaders plan for future opportunities — by experimenting with metaverse precursors — while tempering expectations and investments.... 

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