/* ---- Google Analytics Code Below */

Monday, April 02, 2018

Brainstorming Killing Creativity

Always thought there was a flaw in brainstorming, and was in many of them. 

Brainstorming Is Killing Your Creativity
Our go-to method for problem solving is majorly flawed. Here’s how to flip it on its head.
By Stephanie Vozza in Fastcompany

In a typical brainstorming session, you attempt to solve a challenge by gathering a team to generate new ideas. While it sounds logical, this method is actually rife with problems, like “social loafing,” coasting on others’ contributions, and social anxiety about having your ideas judged. That can hinder original thinking and stifle introverted team members, according to an article published in Harvard Business Review.

Instead of looking for answers, you should be brainstorming for questions, says Hal Gregersen, executive director of the MIT Leadership Center and MIT Sloan professor. “The best leaders in the world ask better questions, creating conditions and situations that cause them to be wrong or uncomfortable and quiet,” he says. “When that happens, they end up being almost forced to ask things other people wouldn’t ask.” .... " 

No comments: