/* ---- Google Analytics Code Below */

Monday, April 30, 2018

Google Analytics Sample Dataset for BigQuery

Worthwhile if you are using Google Analytics.  I like the idea of a usefully big and complex sample database and sample code.

Introducing the Google Analytics Sample Dataset for BigQuery

The Google Analytics 360 integration with Google BigQuery gives analysts the opportunity to glean new business insights by accessing session and hit level data and combining it with separate data sets. Organizations and developers can analyze unsampled analytics data in seconds through BigQuery, a web service that lets developers and businesses conduct interactive analysis of big data sets and tap into powerful data analytics.

To help you learn or teach practical experience with analyzing analytics data in BigQuery, we are pleased to announce the availability of a Google Analytics sample dataset. This is accessible directly through the BigQuery interface. The dataset includes data from the Google Merchandise Store, an Ecommerce site that sells Google branded merchandise. The typical Google Analytics 360 data you would expect to see such as AdWords, Goals and Enhanced Ecommerce data can be queried. You can see the fields part of the export schema that you can query here.   ..... "

No comments: