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Monday, August 18, 2014

Analytics as Model for Customer Service

From the Cisco Blog: A good simplified, decision oriented view of solving data needs to provide personalized customer service. I like the close inclusion of the decision process.  It is not just about the data.

" ... I wrote in one of my recent blogs about the issues and solutions related to quickly combining data that comes in large volumes by focusing on data virtualization and cloud. This can enable seamless customer interactions and decrease client churn, be it in financial services or in the telecom sector. But what is required at an organizational level so that people, process, data, and things come together to enable a superior customer experience and create entirely new revenue possibilities? ... " 

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