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Thursday, January 12, 2012

Gartner View of IBM DemandTec Acquisition

A short post by Gartner on the proposed acquisition.. Some of the usual watch-outs with any acquisition. Certainly it is a means of bringing very specific retail and manufacturer analytics to cloud based big data. And at the same time integrating social based solutions to help multiple players in this space interact effectively. From what I have seen since first being exposed to Demandtec methods at our Innovation Centers, this could be a magical way to improve business analytics.

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