In the lab we examined a number of ways to make grocery shopping smarter. This included a laptop strapped to the cart, a device embedded inside the handle. And even a holster that could carry a provided scanner. See more examples. Now that many people carry their own location enabled smart device, the world has changed. A new device, the Smartdock, addresses this. Here more and a demonstration video:
" ... Deliver a better in-store shopping experience with SmartDock. Get mobile devices out of purses and pockets and engage your customers while they shop. SmartDock intuitively drives mobile engagement, distinguishes your brand and elevates the in-store shopping experience — helping to build customer loyalty and drive incremental sales ... "
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