Data Blindness

Good thoughts, in fact even worse, people make a point of ignoring the data.  In part because the don't understand it ....

Data Blindness: Why We See Data And Don’t Act

" ... People can become blinded by data, and large volumes can increase data blindness in decision makers. So, by exploring the root causes of such data blindness, the effort could give organizations a significant analytical edge.

How To See Data More Clearly, And Use It More Effectively

Neural adaptation may be one reason investors pile into stocks with obvious problems. Or why an incumbent underestimates the threat of something new. Another form of data blindness results from a series of false positive alerts, like fire alarms, that discourage people from taking decisive action. This is one reason perfectly good cyber security alerts often go unheeded.

Unfortunately, overwhelming data volumes force many projects to spend most of their resources processing and charting data, with little left to focus on decisions. Data blindness can result from many factors, some neurological, others cultural. Collectively, these factors impede our ability to act logically.    ... "