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Tuesday, May 26, 2009

Marketing for Nice People

Pamela Slim writes about Marketing for Nice People. ' ... it is incredibly difficult to strike a perfect balance between sharing information openly, without a tremendous amount of hype, and at the same time, using ethical means of persuasion that help people make a decision to buy ... '. And still reading Slim's excellent book on entrepreneurism: Escape from Cubicle Nation.

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