Creativity Challenges from IDEO

In the HBR:   From a group we used a number of times.   For more on that click on the IDEO tag below. We practiced by setting up context creating locations.  For more about that, click on the Innovation Center tag link below.

" ... People often ask us how they can become more creative. Through our work at the global design and innovation firm IDEO and David’s work at Stanford University’s d.school, we’ve helped thousands of executives and students develop breakthrough ideas and products, from Apple’s first computer mouse to next-generation surgical tools for Medtronic to fresh brand strategies for the North Face in China. This 2012 HBR article outlines some of the approaches we use, as does our new book, Creative Confidence:  Unleashing the Creative Potential Within Us All. One of our top recommendations? Practice being creative. The more you do it, the easier it gets.  ... "