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Saturday, September 27, 2008

Scent Marketing Institute

Harald H. Vogt points me to the Scent Marketing Institute." ... Our mission is to serve as a destination for information, research, events, education, advice and discussion regarding the use of scent in marketing strategies and branding programs. We also represent the industry in helping to establish guidelines and ethical standards for using scent technologies responsibly and advocate for the industry’s acceptance and growth... "

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