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Saturday, June 24, 2017

Shopping with AR

What the best way to shop using Augmented Reality?   Apple and IKEA team up.  Planning for the advanced AR capabilities in future I-Phones.

Apple Team Up With IKEA To Create AR Shopping App

Apple users will soon be able to see what furniture from IKEA fits their home using augmented reality.   By Rebecca Hills-Duty in VRFocus:

Apple have begun making a push towards augmented reality (AR) and virtual reality (VR) technology recently. With news that SteamVR would be supporting Mac platforms, and the iPhone 8 expected to have advanced AR capabilities, Apple have teamed with well-know furniture store IKEA to create an AR shopping app to show off some of Apple’s new focus.

The app is designed to help customers in choosing what kind of furniture and accessories they wish to buy for their home. By using an iPhone camera to view the customer’s home, and overlaying the image of the furniture in question over the top, it is possible to get an impression of what the sofa, or table or lamp would like like when placed in the home, allowing customers to make more informed buying decisions. .... "

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