I was reminded of IFTTT new Open Platform. and also now with analytics.
Integrate quickly with hundreds of services
It’s easy to put familiar brands and new experiences in front of your users, from the latest bots and IoT, to the world’s most famous voice-activated assistant. You can build Applets and embed them directly in your app or website. And, as a platform partner, other companies can build Applets that work with your service, introducing you to new audiences. ....
Inform your roadmap with in-depth analytics
As people use your Applets, you’ll gain a better understanding of how your service fits into their lives. Use those insights to improve your product, build partnerships, and craft marketing campaigns. ... "