What is Walking the Customer Experience Talk? Featured Column by
Lynn Hunsaker CustomerThink Advisor featured columnist Top 10 Author: Rank = 5 | Mar 9,
What does it really mean to “walk the customer experience talk”? Executive sponsorship is certainly essential, yet there’s so much more to it. An ironic byproduct of any customer engagement effort is that it intrinsically sets up expectations — externally and internally. Walking the customer experience talk means you are following through on expectations you’re setting with customers, employees, channel partners and alliances. It actually means the whole company is getting its act together to deliver what it promised to customers. ... "