In CWorld: Fujitsu Develops method which will allow products to send data to smartphones.
" ... LED lamps lighting merchandise may soon shine invisible data that your smartphone can pick up.
Fujitsu Laboratories has developed a method to include ID data in LED light so that pointing a smartphone camera at an object it illuminates calls up linked information stored on a cloud server.
The technology could be used to retrieve information about products on display and even trigger a mobile payments system for purchasing them, according to Fujitsu. The technology could be used by retailers as well as in museums and art galleries or trade shows..... "
Monday, November 17, 2014
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